A Worrying Number Of People Believe Chocolate Milk Comes From Brown Cows

Chocolate milk is, by all accounts, delicious. 

It’s also an incredibly simple concoction: just milk, made chocolatey. As the name would suggest.

And yet, it turns out many people do not understand how chocolate milk is made: some genuinely believe chocolate milk is milk from brown cows.

Whether those brown cows are also thought to produce cocoa and sugar is not clear.

In a study by the Innovation Center of US Dairy, it was found that seven per cent of Americans believe chocolate milk comes from brown cows. That works out at about 16.4m people.

These weren’t children either – the research was conducted on 1,000 people over the age of 18.

A whopping 48 per cent of people said they didn’t know where chocolate milk came from.

 


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