Channing Tatum enters the liquor business with the release of his own vodka

Hollywood actor Channing Tatum and Grand Teton Distillery are coming out with a new 80-proof vodka. The new spirit is called Born and Bred, and it contains glacial water, Idaho potatoes and “Tatum’s sweat,” according to Bon Appétit.

After discovering the Grand Teton Distillery on a vodka taste-test with a friend, and then snow mobile-ing his way across Driggs, Idaho, Channing Tatum has partnered with the distillery to develop the Vodka.

In an interview with the magazine, talks about the first time he tried vodka and says:

“The first time I ever had vodka, I don’t remember very much of it because we drank a bunch of stuff that night. I was probably 13, probably 8th grade. We went over to my buddy’s house. His parents were out and we raided. We had never drank before and we were making terrible, horrible drinks. Somehow we made a drink that was purple. Shenanigans happened. 13-year-olds in Florida don’t know how to drink.”

Born and Bred Vodka retails at $26.99 a bottle and is available online.