R&B star Chris Brown, who was charged this week for a hit and run incident, has been announced as the creative director for premium vodka brand Zing.

The singer was this morning named as the face of the New York-produced vodka brand, owned by the Maloof family, responsible for “conceptualizing and directing creative assets, marketing campaigns, and consulting the evolution of the brand’s product line,” as well as serving as a brand ambassador.

However Brown, who is on five years’ probation for assaulting his ex-girlfriend Rihanna in 2009, is now facing the possibility of a four-year jail term for allegedly giving false insurance information and refusing to hand over his driving license after his car hit a Mercedes in May.