In anticipation of the launch of its new Mint service to San Francisco, JetBlue Airways (NASDAQ: JBLU) today announces its very own wine expert, Jon Bonné. The esteemed wine expert is also the Wine Editor at The San Francisco Chronicle and author of the award-winning book The New California Wine.

In this unique role, Jon is responsible for selecting the wines that will be served onboard JetBlue, specifically the selections for the airline’s premium offering, Mint. As Mint is offered on transcontinental routes from New York’s JFK Airport to Los Angeles International Airport (LAX) and San Francisco International Airport (SFO) (starting October 26, 2014), JetBlue opted to select the very best wines that California has to offer.

“We are continuously working to enhance the Mint experience. The wine menu will undoubtedly be a focal point for those traveling in Mint and we want to offer our customers something that is truly different from anything they can get elsewhere in the sky. As an independent airline, when it came to our wine selection, we decided to work with smaller winemakers with the same entrepreneurial spirit and desire to innovate to ensure that our customers get to discover unique options they wouldn’t find on other airlines,” said Jamie Perry, director of product development, JetBlue Airways. “To bring our unique wine menu to fruition, we partnered with Jon Bonné, who brings his one-of-a-kind wine expertise to JetBlue and will provide our customers with an exceptional wine tasting experience onboard.”