South Africa will be able to taste Patrón Silver for the first time thanks to South African distributors of Patrón ultra-premium tequilas, Liquidity, when they launch the product across the country during March.

Patrón Silver is the best-selling ultra-premium tequila in the world and the leading brand in the Patrón Spirits Company stable worldwide.

This crystal clear tequila is characterised by a fresh, smooth taste, which makes it the most mixable super-premium white spirit in the world. It’s delicious served neat, on the rocks, or mixed in a super premium cocktail such as a
margarita.

In keeping with the benchmark of Patrón Tequila, the Patrón Silver glass bottle is beautifully designed, hand-blown and individually numbered.

Patrón Tequila is produced from 100% pure Weber blue agave, grown in the hills of Jalisco, Mexico and created using a blend of traditional and modern technology. This tasty Tequila is available in more than 100 countries and represents 70 percent of total ultra-premium tequila sales around the globe.

The range in South Africa includes Patrón XO Café (a blend of premium tequila and pure coffee extract), Patrón Reposado, Patrón Añejo, and Gran Patrón Burdeos.

Since its launch in 1989, Patrón Tequila has developed cult status in the US. Internationally it has received unpaid endorsements from a host of celebrities including Clint Eastwood, Jamie Foxx, Pharrell Williams and Kanye West. In South Africa it is a firm favourite with musicians like Flash Republic, Jozi, aKING and hot new urban pop group Urban Reign.

Patrón Silver will be available from boutique liquor stores, upmarket restaurants and bars and the recommended retail price is R399.