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Hendrick?s Master Distiller On Creating A Gin That Defied Convention


Hendrick?s kick-started the craft gin movement and now the brand has entered its most exciting chapter yet. Its master distiller, Lesley Gracie, tells SB about her love of breaking the rules

 

Drinking Cocktails With The Gin Palace Wizard


Our columnist visited the new home of Hendrick?s Gin in Scotland and got the scoop on its recently introduced line of limited-edition products.

 

Hendrick’s New Midsummer Solstice Gin Is The Floral Epitome Of Summertime


Truly, this gin captures the full bloom of a midsummer morning.

 

Hendrick’s To Hand Out Free Gin At A Floral Phone Box On Castle Street Today


The pop up will be open from Friday 29 March until Saturday 30 - so head on down!

 

Hendrick’s Gin’s Giant Cucumber Stunt Sinks: Marketer’s Brief


Marketer's Brief has news on a Hendrick's Gin giant cucumber stunt that sunk, and how brands are pushing canned wine.

 

Hendrick’s Launches’ Midsummer Solstice’ Gin


Hendrick?s Gin has expanded its gin portfolio with the release of ?Midsummer Solstice?, a small batch, limited-edition gin by Hendrick?s master distiller...

 

Romantic Spirit: Hendrick?s Gin Adds A Touch Of Love To Airport Promotions


The Love campaign ? which includes activations before and after Valentine?s Day ? is running at key airports in the UK and Europe, and selected locations in the Middle East and Asia.

 

Hendrick’s Gin Promotion For Valentine’s Day Suggests Romantics Trade Roses In For Cucumbers


Hendrick?s Gin has launched an unusual Valentine?s Day promotion which seeks to replace the commonplace and cliched rose with a cucumber. Created by Iris Singapore, the promotion riffs on the brand?s

 

Enjoy Valentine’s Day At The Raddison Blu Waterfront


Valentine’s Day is around the corner and the Radisson Blu is ready with two unique offerings for a lover’s day/night out.

 

Hendrick?s Gin Launches A Second Expression Called Orbium


Orbium is a new gin that builds on Hendrick?s Gin?s penchant for the peculiar. Orbium, previously only available in limited amounts in the United Kingdom, is now available in the United States (also i

 
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