An Australian company called ‘A Bottle Of’ spring water really knows how to build a brand through positivity. A Bottle Of combines refreshment and self-help to promote positive thinking. It offers three varieties: well-being, love, and strength. The packaging is different but the water is the same.

The effort was launched by Heidi Albertiri in the hopes of lifting spirits and encouraging customers to “Sip it – Say it – Absorb it – Feel it – Think about it – Repeat it – Believe it.”