‘The world of wine making is taking a huge leap into modernising its image and approach to the public,’ says publisher of The Wine Tourism Handbook Monika Elias

The sixth edition of informative and visual guide to wine farms and wine experiences of South Africa The Wine Tourism Handbook is to pioneer the use of social media in Cape Town’s wine industry via Facebook, news blogs and a downloadable mobile version that will allow readers to navigate around the Cape Winelands using the GPS co-ordinates of the farms to find their way.

Comments Publisher Monika Elias: “Social media is a way to entice, educate and update the public and has been successfully accomplished within the tourism industry, especially so with pre-and-post World Cup news. The wine industry now realises the potential benefits of social media.”