The holy grail of wine is getting a bargain bottle to taste like an expensive one. But can that really be done with a blender.

Yeah, like a make-a-smoothie, whirring-blades kind of blender. It’s called hyperdecanting and it has wine lovers frothing.

Enthusiasts of blender-based wine decanting put red wine in the blender with the idea that the process ages it five years in 30 seconds. Some say that by exposing young wine to so much air it can quickly soften tannins.

Marcy Roth is the owner of Bacchus and Venus wines in Sausalito, California, and she explains the basic concept around standard decanting.

“Decanting was traditionally done to separate the settlements from the wine so you wouldn’t end up with hunks of grape skin in your glass or your teeth,” Roth said. “It also opens up the wine and aerates it, allowing more of the flavor and aromas to come forth and to show their most finessed polish side.”