Famous Italian Tenor Andrea Bocelli is not only the world’s largest-selling classical artist of all time with over 70 million records sold, but he also comes from a family who has been making wine for well over a century.
The singer who Celine Dion has spoken of saying, “if God would have a singing voice, he must sound a lot like Andrea Bocelli” and his family has made small amounts of classic Italian wines on their Tuscan estate since 1881.
In 2012, the Bocellis expanded production through partnerships with other growers, to introduce Bocelli Prosecco and Bocelli Sangiovese.
“When I return home after my long trips, the joy that I receive from the taste of wine from my land is hard to match. It brings me back in time, to memories of my father, of him pouring the wine with a quasi-religious respect. I would give anything for him to see what has been accomplished in the past few years. I am sure he would be proud,” says Andrea.
To bring the wines to the global market, Bocelli has partnered with August Wine Group, a leading importer and branding firm for Italian wines. Since 2006, the company has imported Bocelli’s micro-production cult wines under the company’s boutique banner, Small Vineyards. The Bocelli Family Wines brand represents a marriage of two very powerful trends: the undeniable success of Prosecco and Italian wine sales in general, and the phenomenal career of Andrea Bocelli, which has reached new heights in recent years, making him “the most popular opera singer of all time” according to the New York Times.
Bocelli Prosecco is currently selling for under $20, so we can all get a taste of the wine while listening to one of his record-breaking albums.