Quality, taste and smoothness are all qualities to describe the new King St. Vodka, which is being launched by Kate Hudson. This labour of love is more than just an impeccable vodka. It is an invitation to gather friends, to shake up a great martini and to make some endearing memories.

Sitting on a shelf, a vodka may look simple. The clear liquid in a bottle can’t hide behind barrels and complicated aging processes. Quality ingredients and distilling develop the spirit’s final flavor.

ince everyone has a flavor preference, various vodkas have different appeals. Just like with other foods, some people like bold and brash and others prefer subtle and nuanced. Finding a brand that fits your preferred flavor profile is key.

The new King St. Vodka was developed out of Kate Hudson’s love of vodka martinis. The successful actress and businesswoman say this niche as a challenge that she was willing to embrace. Why couldn’t she have a vodka that appealed not only to her flavor preferences but also to her sense of style.

Hudson said, “I have always found the spirits industry fascinating, and I love Dirty Vodka Martinis. The creative side of me thought it would be a fun challenge to develop a vodka for my palate, and in a beautiful package that I would love to have on my bar and share with friends.”

Looking at the King St. Vodka, this spirit delivers these qualities. This small batch, seven times distilled vodka seeks to do something different. The alkaline water and gluten-free characteristics add to the smoothness of each sip.