Packaging Spotlight: Black Sheep Wines

A package design for a potential wine bottle, entitled, Black Sheep Cabernet Sauvignon.

Utilizing the common idiom, relating to the black sheep of the family, an illustration of a sheep was created with bright pink fur to convey the idea of an outcast. Hand-lettered type was also created for the logotype to match the illustration style. Simple yet effective. For best results, drink this dark red wine alone.