Patron Takes A Shot On New Tequila For First Time in 25 Years

While there have been plenty of one-off, limited releases from the Patron Spirits Company over the years, it has been a quarter century since the tequila giant has rolled out a new year-round offering for its core product line. That will change this September.

The Jalisco, Mexico-based company is introducing Patron Extra Añejo, a tequila that’s aged in oak barrels for more than three years before heading to store shelves. That’s three times longer than regular Añejo tequilas. Silver tequilas aren’t aged, while Reposados are aged at least two months.

Keen-eyed spirits fans might recognize the Extra Añejo name. That’s because the company has rolled out previous limited edition versions of it, though those were aged for seven years—and ran $299 per bottle (top image).

The everyday Extra Añejo will carry a suggested retail price of $89.99.

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