Bacardi Covers Conga Song In New Campaign

Rum brand Bacardi has partnered with musicians Meek Mill and Leslie Grace to record a remake of 1985 song Conga as part of a new campaign


Bacardi Buys Bottled Cocktail Brand Tails

Spirits firm Bacardi has acquired pre-batched cocktail company Tails for an undisclosed sum


Bacardi Lines Up Rum And Music Console In Uk At-home Push

Bacardi has released a record player and integrated bar for its namesake rum brand in the UK as it looks to tap into the at-home drinking trend.


Vodka And Gin Cocktails Can Conquer Christmas, Says Bacardi

Bacardi believes people will throw out the festive rule book this year and mix up their drinks choices: with over a third (38%) of people it recently surveyed looking forward to embracing ?more modern


Bacardi Reduces Plastic Waste With The Launch Of The World’s First Fully Biodegradable Spirits Bottle

Drink giant Bacardi is rolling out the first fully biodegradable spirits bottle in the world.


Caring For Environment Doesn’t Stop During Lockdowns At Bacardi In Jacksonville

Wildlife Habitat Council presents first Ibis Award to family-owned spirits company


158-year-old Bacardi Selects Preservica To Protect Its Digital Legacy For Future Generations



Boston, MA and Oxford, UK, November 10, 2020 -- Preservica, the market leader in active digital preservation, has been selected by Bacardi, the world?s largest privately held spirits company, to help


Bacardi Readies Artist-created Bottles For Bombay Bramble Gin In Uk

Bacardi has employed the talents of three artists to produce limited edition packaging for the bramble-flavoured expression of its Bombay Sapphire gin brand in the country.


Bacardi Taps Into At-home Cocktails With Twistails Pods

Spirits producer Bacardi has simplified the cocktail-making process at home with the launch of its Twistails pods, which can make Mojitos and Daiquiris