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‘the Brand Must Be Part Of The Digital Conversation’: Studying Heineken’s Strategy For F1’s Return

Heineken?s Formula One and Uefa Champions League ambassadors have shared the limelight while the Dutch beer manufacturer worked to keep consumers engaged online during lockdown. SportsPro speaks to Ha


Heineken, Tomtom Join Global Facebook Boycott Alongside Hundreds Of Big Names

Brewing giant Heineken and satnav maker TomTom have joined the global Facebook advertising boycott ? the first two high profile Dutch brands to do so. Hundreds of firms have pulled their Facebook adve


Watch: Sir Jackie Stewart Reflects On His Extraordinary Career In F1 Unscripted With Heineken

Few people in the history of the sport have had as much impact on Formula 1 as Sir Jackie, and he joined David Coulthard for a chat about all the highs and lows...


Mcc Supports Heineken With Customized Labels

There are 22 labels in the collection that mark the return of the Formula 1 Grand Prix to the Zandvoort circuit in the Netherlands.


Heineken N.v.: The Invest And Forget Thesis (otcmkts:heiny)

Heineken has shown stable EPS and dividend increases over the years. Investments into emerging markets present the next areas of growth. Biggest question is how


Heineken Brewery: Repurposing Stale Beers And Cider For ‘green Electricity’

With the Covid-19 pandemic raging, more than 100,000 already opened kegs of beer and cider lay idle for weeks in the cellars of Irish bars and pubs.


Heineken Acquires Minority Stake In Double Dutch Brand

Dutch brewer Heineken acquired a minority stake in premium tonic and mixer brand Double Dutch, which is owned by twin sisters Raissa and Joyce de Haas.


Heineken Contributing Over 10 Million Fresh Pints To Pubs Across Ireland

HEINEKEN HAS begun collecting and replacing 100,000 kegs of stale beer, stout and cider previousl...


Heineken 15-count Multipack

Summer drinkers can enjoy the brand's classic beer taste with and without alcohol.


Watch European Classics With Our Heineken Memorable Moments

Our Heineken Memorable Moments series has been showcasing some of the greatest memories and highlights from the last 25 years of Europe's elite club