First price mark packs for tequila brand for convenience customers

Concept inspired by the increase in takeaway orders.

A gin finished in Tequila barrels, an agave-based vodka and a cherry-flavoured spiced rum all feature in the third chapter of our top 50 most innovative spirits launches of last year

Tequila, tequila, tequila!

Mexico's beloved Tequila Train has unveiled an elite wagon with stunning views, unlimited tastings and signature cocktails.

It's a cardboard cutout of you, drink in hand

You can be responsible and still be "with" your family this year. Jose Cuervo will send your cardboard cutout "Doppledrinker" home for the holidays.

Seasonal spot created by Agency Mekanism in New york.

The safest choice when it comes to traveling for the holidays is not to travel at all, according to the CDC. While that's certainly no fun, the clever folks at Jose Cuervo are trying to make the most