Heineken: Beer Brands Have Missed An Opportunity To Innovate Around Flavour

Heineken's beer director talks to Marketing Week about the trends the industry needs to pay closer attention to if they're to drive future growth.

 

Heineken Champions Cup Set For Tantalising Quarter-final Encounters

Eight of the very best sides in Europe go head-to-head this weekend, all vying for a place in the Heineken Champions Cup semi-finals as the stakes in this

 

Heineken Champions Cup – Knockout Stage Player Registration

In advance of the resumption of the 2020/21 Heineken Champions Cup, the 16 clubs which have qualified for the knockout stage of the tournament have

 

Heineken Champions Cup Round Of 16 Fixture Dates Announced

announcement of the exact dates, venues, kick-off times and TV coverage in the Round of 16 of the 2020/21 tournament.

 

Heineken Set To Slash 8 000 Jobs After Profits Are Cut By Covid-19 Restrictions

Heineken plans to cut about 8000 jobs, seeking to restore operating margins to pre-pandemic levels after a sharp decline in profit because of coronavirus restrictions.

 

Heineken To Cut 8,000 Jobs As Virus Takes Fizz Out Of Sales

The world's number two brewer after Belgian-Brazilian AB InBev will slash nearly 10% of its workforce as COVID-19 restrictions keep bars and restaurants closed.

 

About 8,000 Jobs On The Line At Heineken

The brewer says it expects market conditions to improve gradually in 2021 and more into 2022

 

Heineken Sa To Cut Jobs, Put Investments On Hold

More than 165,000 people in the industry have lost their jobs since lockdowns started at the end of March.

 

Heineken Sa Becomes First Major Company To Cut Jobs Due To Alcohol Sales Ban

Seventy workers out of a workforce of 1,000 will lose their jobs as brewer laments that the decision was ?not an easy one to make?

 

Heineken’s Desperados Launches First Alcohol-free Innovation, Desperados Virgin 0.0%

Born from a wild experiment, Desperados Virgin 0.0% pushes the boundaries of non-alcoholic alternatives and unleashes the adventurous side of beer drinkers. The brand?s first alcohol-free innovation d