Marinda Holtzhausen from Socially Unforgettable initiated the Cape Winelands Tourism Expo (CWTE) project as part of the Stellenbosch Chapter of the Cape Town Chamber of Commerce as she felt there was a need within the Small, Medium and Micro Enterprises (SMME) Tourism market for more tourism information.
The purpose of the CWTE is to empower SMME Tourism product owners, to maximize income potential, connect local and global buyers with SMME Tourism product owners, promote cultural and community tourism, interaction between products, communities and destinations and to provide support after the event to implement strategies to ensure sustainability.
The the first tourism sessions was held on 26-27 June at Stellenbosch Lodge featuring social media workshops with one of the highlights being the Million Trees project by the Municipality of Stellenbosch. The initiative of the project is to plant 1 million trees all around the Stellenbosch area with the main focus of this project to make the townships as well as other informal settlements green, promote sustainable living, act against global warming, beautification of the areas around Stellenbosch, care for the environment and create job opportunities.
The next workshop sessions on 21-22 July included valuable presentations from Cape Town Tourism, Sure Travel, Chakela, Stellenbosch Heritage Festival, Tri Active Events Management and a Responsible Tourism workshop by Heidi van der Watt.
The last tourism workshops will be held on 25-26 August with the conclusion of a two-day Tourism Trade Expo on 2-3 September at Stellenbosch Lodge in celebration of World Tourism month.
A special word of thanks to Mayor Conrad Sidego and his team at Stellenbosch Municipality for sponsoring the workshops and to all the tourism product owners who attended the network sessions.
For more information Contact Marinda Holtzhausen on 082 955 4725