McDonald’s has been known for its creative, locally inspired menus. Last year, for example, McDonald’s Singapore introduced nasi lemak (rice cooked in coconut milk and pandan leaf) burger. Earlier this year, McDonald’s Korea, which was one of the official partners of the 2018 Pyeongchang Winter Olympic Games, offered three special dishes, namely Golden Potato Burger, Golden Potato Tomato Muffin and Golden Potato Bacon Muffin. According to The Korea Herald, the special dishes included potato, which reflected a taste “reminiscent of nature in PyeongChang”.