Bulleit Bourbon: The Perils Of Personality Brands


Inevitably, the Bulleit family conflict is a problem for Diageo. How big a problem it is, and what Diageo will try to do about it, remains to be seen.

 

Bulleit Opens Visitors’ Center At Shelbyville Distillery


The production facility in north-central Kentucky is joining the growing bourbon tourism business in the state that produces about 95% of the world's bourbon.

 

Bourbon. The Wild Mustang of the Whiskey World


It is a well-rounded argument that the Scottish has the market sewn up as far as making the best product on the planet; however, there are a few studs in other stables worth a mention.

 

Grasshopper Secretion-infused Bourbon Launches In Us


US spirits producer Tamworth Distilling has created a Bourbon infused with the foul-smelling foam excreted as a defence mechanism by the eastern lubber grasshopper

 

Matthew Mcconaughey Has Made Bourbon As Southern As He Is


Dust off your top shelf because a new drop is about to make its home up there. Here at M2 we’re always happy when a new dram makes its way to our fair shores, and this time we have even more reason to be excited as one of our very own cover guys, multi-award winning actor Matthew McConaughey, has collaborated with Wild Turkey to create a drink that probably deserves its own Oscar. Let us introduce you to the Wild Turkey Longbranch.

 

These Flavoured Wines Are Disguised As Vodka, Whisky, Tequila, And Gin


The Sazerac Company has released a line of “fortified wine beverages” that look like assorted liquors, without the flavour or… the liquor of those real spirits. The labels on each of those bottles imitate the iconography and typefaces of more familiar brands of booze, which is why they’re causing double-takes in US states where hard liquor is only sold in ABC stores.

 

Go Decadent With A Brownie And Bourbon Caramel Trifle


The basic principle of the classic British trifle is simple: Assemble layers of whipped cream, custard, cake and fruit in a glass trifle dish. That’s it!

 

9,000 barrels of bourbon fall in Kentucky distillery building collapse


CNN reports that half of the barrels being aged at a Kentucky distillery building fell to the ground when part of the structure collapsed.

 

Jack Daniel`s launches a premix craft cocktail in a can


Tennessee whiskey brand Jack Daniel’s has launched its first premix cocktail in a can.

 

Millennials are all about brown liquor and brands are taking notice


The days of a variety of flavored vodkas appear to be in the past. Today, millennials are seeking out elegant brown liquors.