Changing attitudes towards conventional packaging solutions are challenging brands to distribute their products in creative new ways and to do so, whisky brand Glenlivet unveiled an edible Capsule Collection. In partnership with sustainable packaging company Nootka and cocktail legend Alex Kratena, The Glenlivet created “glassless cocktails” that are wrapped in edible, seaweed-based pods.

If you’ve been tucked away at home dreaming a magical boozy version of an ice-cream truck would pull up to your street, you’re in luck! The dream is now a reality!

n the age of the COVID-19 pandemic, with its bar and restaurant closures and stay-at-home orders, people continue to drink—but in vastly different ways than they did before. Despite an overall increase in liquor sales in the month following most regions’ shutdowns, many smaller distilleries across the U.S. are hanging on by a bare thread. 

Yes, there is a right way and a wrong way to sip whiskey and thankfully we have a drinks expert on hand to show us how it’s done. 

The new Jack Daniel’s ad, ‘With love, Jack’, leans into what most consumers are currently facing: Social Distancing.

Whiskey and coffee enthusiasts are about to have a field day: Jim Beam-flavored coffee exists. Yes, the popular bourbon whiskey maker has a line of coffee that’ll make your morning cup of caffeine more exhilarating (or just give a nice lil pop to dessert, for all of the after-dinner coffee drinkers out there).

The fight against the COVID-19 outbreak has resulted in a dire need for supplies. As a result, distilleries and pharmacists from around the world are taking matters into their own hands by swapping gin, vodka and palm wine for hand sanitisers.

Not to long ago Slipknot joined the likes of Metallica and Motörhead in the whiskey business when they teamed up with U.S. company Cedar Ridge Distillery, released their No. 9 Iowa Whiskey Reserve.

Did you know that compared with other alcoholic drinks, whiskey is the least likely to leave you with a hangover? Apart from that, it is one of the best drinks to have in terms of health.

27 March represents a momentous date in the calendar for anyone with an appreciation for the water of life. International Whisky Day started in 2008 and publicly supports Parkinson’s disease research in addition to enjoying Whiskey.