Appointment follows competitive pitch.
Forest Road brewery is asking fans to take photos of BrewDog ad with its own beer obscuring Punk IPA.
Chinese consumer electronics brand among number of new partners for year two of festival.
The Fitting Room creates blue phone box activation for bar chain.
Lager brand embraced a 'go big or go home' mentality for its product and brand relaunch.
Events are taking place at Cognac Show.
Pernod Ricard brand creates destination close to Tribeca Film Festival.
Drinks group to bring together Wild Turkey, Appleton Estate, Grand Marnier and Glen Grant brands.
Event will be staged in Soho townhouse.
Bars around the world are taking part in initiative.
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