Beer brand plans 12,000-square-foot space within giant new brewery.
Pernod Ricard Scotch whisky is launching three-year music strategy including partnership with Boiler Room.
The Scotch whisky brands have focused on offering activations centred on taste and dinner pairings.
Guests will need to find clues that lead to a party.
As part of Campaign's 50th anniversary, we asked the industry to look back on the best ads of the past 50 years. We are revealing one a day for your viewing pleasure...
Just Eat has split with Karmarama, the Lidl review swerves a delay, while Abbott Mead Vickers BBDO enters this year's new-business rankings at number three.
There's so much going on in this ad that it's hard to know what the message really is.
The spot is part-noughties Eurodance, part-Brothers Grimm and entirely baffling.
Vodka brand's activation will feature hot cocktails and food.
Pernod Ricard whisky brand experience will take place in London, Manchester, Glasgow, Leeds and Liverpool.
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