Tullamore Dew is running a two-part St. Patrick's Day promotion that involves some fun print and promo merchandise and also maybe changing your last name to "Tullamore."

Soccer fans are used to seeing shirt sponsorships, but they might not know how Jagermeister revolutionized the practice by finding a legal loophole in the German rulebook.

This week's edition of Promo Marketing's Fave 5 promotional products includes Nick Offerman-branded Lagavulin Whiskey, George Costanza bobbleheads, and historically inaccurate baseball T-shirts.

A Muskoka chair image appearing on promotional T-shirts is the centerpiece of a legal confrontation between Molson Coors Canada and an Ontario brewery.