Heineken is using the technology to improve machinery in its factories, enhancing safety and quality control by printing custom parts on-site while reducing costs and increasing efficiency.

The brand is positioning its Botanical line as a go-to for conscious young women, catering to the demographic's interest in health and self-care.

Slow down, reflect and enjoy every sip of a Stella Artois—PSFK speaks with the beverage brands's Vice President Harry Lewis on its foray into the wellness space, and how it's using immersive sensor

The German brewery designed a new beer can that mimics the shape of a champagne flute in a move to differentiate itself from competitors as well as appeal to more sophisticated events.

The beverage brand conducted an experiment in a Brazilian nightclub to address sexual harassment endured by women.

The global drinks brand is developing an alcoholic beverage for its Japanese market as it continues to branch out from soda.

The Nescafé Coffee Taproom made fun of the modern coffee experience and forced customers to make their own coffee.

Despite the boom in craft drinks, not everyone interested in producing their own booze has enough space—or resources—do so.

For its “Piss to Pilsner” initiative, the Roskilde music festival plans to recycle concert-goers’ urine and use it to fertilize malting barley.

Mavericks Brewing company is aiding the dangerously dry conditions in Cali by making one of its signature lines with purified water.