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Best Creative Works: Featuring Kia, Stella Artois, Shutterstock And More


Beer Brand

Welcome to The Drum's Creative Works, in partnership with Adobe Stock, dedicated to showing the best creative work from around the globe. We give our readers the chance to decide which work features a

 

Idris Elba Urges People To ?summer Like You?re On Vacation? With Stella Artois


Beer Brand

Vacation is the best part of the summer, and to make the most of those non-vacation days during the season, it?s best to incorporate the vacation mentality into your daily summer life while enjoying a

 

Grey Goose?s ‘relatable’ Reinvention Begins To Add Value: ?the Answer Was Always In Front Of Us’


Vodka Brand

Grey Goose?s decision to ditch its ?austere? reputation in favor of the more approachable ?Live Victoriously? platform is beginning to nudge sales of the premium vodka, according to its global chief m

 

Halo Creates New Campaign For Mallets Cider Brand


Cider Brand

Bristol based creative agency Halo has unveiled a new national OOH campaign for cider brand, Mallets.

 
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Innis & Gunn, Fed Up With Beer Glass Theft, Invites Fans To Fill Their Pockets


Beer Brand

Edinburgh craft beer brand Innis & Gunn has launched a summer marketing campaign in Scotland talking directly to pub-goers who steal its glasses.

 

Jose Cuervo: The Father Of Tequila By Crispin Porter Bogusky


Tequila Brand

With all of the recent national conversation around Mexico, today CPB is launching an aptly timed campaign that puts the heritage and pride of Mexico?s national spirit front and center for US consumer

 
Packaging Feed

Packaging Spotlight: Eco Pinot Protectors photo

Packaging Spotlight: Eco Pinot Protectors

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Absolut Vodka, Accenture Interactive, Wimbledon


Vodka Brand

The Drum DADI Awards are on a mission to share the best practices, companies and people in our industry with our readers to help them make better decisions. Our best in class judges will help us do ju

 

Carlsberg And Bbc Take Home Grand Prix At The Drum Design Awards 2019


Beer Brand

Superunion, BBC Two, Taxi Studio and Carlsberg snapped up the coveted Grand Prix at The Drum Design Awards 2019 last night (June 5).

 

Refreshing Drinks Packaging: Johnnie Walker, Glaswegin, Heineken And Carlsberg


Beer Brand

Take a stark look at the drinks industry and you will see that it's going through a revolution. Alcohol brands are having to prove their worth and stand out in such a crowded space.

 

14 Hands: Grab A Wineski By Copacino+fujikado


Wine Brand

Rather than fighting against beer, Seattle-based creative agency Copacino+Fujikado is pulling up a cheeky stool to the bar with its 'Grab a Wineski' digital spots for 14 Hands Winery ? spoofing the cl

 
 
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