You’d think it would be hard to live up to being designated a “magical” town, but Tequila, Mexico more than delivers on the hype.
Nestled deep within the state of Jalisco in central Mexico, the tiny community of Tequila, which was designated a Pueblo Mágico (Magic Town) by the Mexican Secretariat of Tourism, has been experiencing somewhat of a renaissance. And that is in no small part thanks to its signature drink.
Though the town pre-dates the spirit, people from all over the world are only now figuring out that like Champagne, Bordeaux, and Sancerre, their glass of tequila comes from somewhere truly special.
And while being there is great, traveling to Tequila is one of those rare instances where the journey really is just as cool as the final destination. So that is where our story shall begin.
To make it to the enchanted town of Tequila, one must first travel to Guadalajara, Mexico, a destination in its own right. Make sure to build in at least one day during your travels to relax, eat, and explore all the hidden corners of Mexico’s second-largest city.
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