If you like Jägermeister herbal liqueur, then you’ll love these very chewy brownies. They’ll keep for five days so they’re a great make-ahead dessert. The taste actually improves with time, so plan on baking the brownies a day or two in advance.

Jägermeister is connecting consumers to entertainers who will perform live for virtual parties.

This type of liquor has an interesting and symbolic story behind its name and logo. For those of us not fluent in German, the name “Jagermeister” means “Hunting Master”. According to sources in the company, it is said that the name was derived from a story involving St. Hubertus, the patron saint of hunting.

Although we think of Jägermeister as the German herbal drink most commonly gulped down as an ice-cold shot, recently the beverage brand has been looking beyond the bottle to the wider community associated with it. Earlier this year, the Berlin:AFT3R D4RK project honed in on the German capital’s legendary club scene and now, the drinks brand is branching out one step further and launching its first-ever clothing collection.

Herbal liqueur brand Jägermeister has launched its new Coolpack bottle design in the US, which has been inspired by freezer ice packs.

Three years ago, Jägermeister  teased the release of the boozy egg, but it turned out to be one big hilarious April Fools’ Day joke. However, the very concept has had some people fantasising about such a creation ever since, so this time around they’ve quit the games and made it happen.

As cocktails with Jagermeister begin to appear on cocktail menus around the country, some of us might be wondering how to make a proper jagermeister cocktail .

Here’s another one to add to your Mojito recipe files – a Black Mojito, brought to you by Aspri Spirits.

Jägermeister has hosted what is thought to be the world’s first gig on land, sea and air in collaboration with Matt Tuck, lead singer of rock band Bullet For My Valentine.

If we can definitely give Jägermeister one compliment, it’s that they’re consistent.