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Grey Goose Launches Riviera Series Travel Retail Exclusive Gift Tin

The tin was created in collaboration with Parisian fashion label Maison Labiche and ties in with Grey Goose?s new ?Live Victoriously? brand campaign.


Grey Goose Challenges ?dumbed Down? Vodka

Bacardi is seeking to ?re-energise? Grey Goose vodka with the launch of the Live Victoriously global platform, which will become the brand?s long-term marketing drive


Grey Goose’s Rebrand Aims To Strike A Balance To Make Its Premium Allure More Accessible

The new Live Victoriously campaign keys on everyday consumer celebrations.


Meet The Families Behind $70bn In Global Liquor Dynasties

Liquor isn't always quicker, but it can make a family very wealthy, say Tom Metcalf and Tom Maloney.


Creepy Facebook Patent Uses Image Recognition To Scan Your Personal Photos For Brands

Facebook may soon know if you?re holding a Starbucks cup or drinking Grey Goose vodka.


Commentary: ?it Ain?t Food If It Isn?t Fried.?


New Grey Goose Cmo Names Mullenlowe U.s. And Publicis Sapient Aors

"Our mission, through the partnerships with these world-class agencies, is to deliver compelling creative that will reignite and recapture consumers' imaginations."


Mullenlowe Wins Grey Goose From Bbdo

MullenLowe wins Grey Goose.


The Pricier The Booze, The Faster It Sells As India?s Wealth Grows

The alcohol industry in India is booming.


Paris? Top Cocktail Bar Is Popping Up In Shanghai On March 12

Le Syndicat takes over The Ritz Bar & Lounge for five days

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