Easy sophistication and elegance. Flowing femininity and soft lines. These are some of the ideas that thread Danielle Margaux’s new collection which will be launched at the Mercedes Benz Fashion Week at the CTICC on 26 July 2014. The brand is proud to have The House of J.C. Le Roux as its official sponsor.
A powerful collection
Danielle’s new collection is soft, flowy and feminine, with colours that incorporate pastels and splashes of bold reds. Her signature clean lines are still evident in the elongated silhouettes, the attention to clean finishes and the impressive workmanship. Hints of floral, reminiscent of Japanese cherry blossoms, bring an effervescence that is all about knowing who you are, and being proud of it.
Danielle says of her ideas behind the collection, “This year my collection is all about easy chic and being powerfully beautiful. I’ve used pleating to create flowing lines; the idea is to bring out the soft, beautiful side of a woman – a side that is inherently powerful.”
This is a collection that is timeless and perfect for the woman who is on the move.
The parallel between the essence of Danielle’s new collection and Le Good Life mantra of The House of J.C. Le Roux make this partnership a natural one.
“Our elegant Méthode Cap Classiques embody the same flair and panache as Danielle’s latest collection. Uplifting and inspiring, partnering with this wonderful new range was a perfect fit,” says J.C. Le Roux Brand Manager Lucindi-Jane Branfield.
Danielle says, “When we’re powerfully beautiful – and really living out of that reality – then we’re living the good life. That’s why I’m excited about partnering with J.C. Le Roux. Their winemaker and the bubbly brain behind each wine, Elunda Basson, is a woman who stands out in this industry.”