Coca-cola Brings Back New Coke In Partnership With Netflix?s ?stranger Things?

The beverage giant celebrates its biggest marketing blunder.


Remembering Doris Day And Her Influence On Music In Advertising

Doris Day died Monday at 97 years old. Here are some brands that have featured her music in their campaigns.


Agency Brief: Legendary Mastermind Behind Absolut Vodka Passes

Crillon Importers announced that longtime CEO and chairman Michel Roux died in his Florida home at 78. Meanwhile, Martin Sorrell's S4 Capital reported strong first-quarter revenue growth of 38 percent


Hendrick’s Gin’s Giant Cucumber Stunt Sinks: Marketer’s Brief

Marketer's Brief has news on a Hendrick's Gin giant cucumber stunt that sunk, and how brands are pushing canned wine.


Mullenlowe Wins Grey Goose From Bbdo

MullenLowe wins Grey Goose.


Corona Will Push Its New Refresca Drink Nationally

Constellation Brands' 2019 beer marketing plans include the national debut of Corona Refresca.


Budweiser Modernizes Its Old Sexist Ads For Women’s Day Campaign

See how Budweiser took the sexism out of its ads from the 1950s and '60s as part of a Women's Day campaign.


Watch Budweiser’s Oscars Ad Starring Charlize Theron

Budweiser puts Charlize Theron in an ad that will run at Oscars.


Budweiser Subs Out Bob Dylan And Gen Z Craves Diversity: Marketer’s Brief

Champion is getting into esports, Puma is pushing further into basketball and Bob Dylan won't be singing about the wind for Budweiser anymore.


Watch Budweiser’s Bob Dylan-backed Super Bowl Ad Touting Wind Power

Bud makes environmental play with Super Bowl ad touting wind power in spot that uses Bob Dylan's 'Blowin' in the Wind'

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