The brand’s latest video doubles as sound-mixing software.

Most sommeliers will tell you that there is a wine for everything. While there’s never really been a reason to question the boundless possibilities of blessed vino, there is one recent partnership that puts that theory to the test with a new spin on wine and cheese.

The decision followed a closed Omnicom review.

Adweek talked with the rainbow-decked Queer Eye star at the vodka brand?s SoHo pop-up.

Leo Burnett Mexico designed the cans to screw into one another.

The new Live Victoriously campaign keys on everyday consumer celebrations.

The brand?s ?cease and de-sip? letter to the Unicode Consortium

The ceremony will honor excellence in fan engagement.

The brand retooled its strategy as part of an ongoing premiumization push.

Jonathan Goldsmith joined Carrie Bradshaw and The Dude in the 30-second spot.