Bacardi Redesigns Rtd Rum Cocktail Range

Bacardi has overhauled a UK range of RTD cocktails under its namesake rum brand.

 

Seattle Kraken Complete Sponsorship Deal With Kraken Rum

The National Hockey League?s newest team the Seattle Kraken has signed up spirit brand Kraken Rum, part of New Jersey-based Proximo Spirits, as a sponsor. The two namesake organisations begin their?

 
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Bacardi Snapchat Lens Keeps Uk Pub-goers Safely Distanced

Bacardi has launched a Snapchat lens for its namesake rum that keeps consumers returning to reopened UK pubs a safe distance apart.

 

Roommates Shoot New Bacardi Rum Ad While In Lockdown

Bacardi has launched a new digital ad for its namesake rum brand, shot entirely by a cast in lockdown.

 

Mast-jagermeister Signs New Nhl Sponsorship Deal

Mast-Jagermeister has extended the sponsorship arrangement between its namesake liqueur brand and the US National Hockey League.

 

A Legacy Of Luxury: How Cognac Heir Kilian Hennessy Built His Perfume Empire

Kilian Hennessy, the master of scent behind his namesake brand and the heir to the Hennessy dynasty, tells us how his sensory journey with fragrances began

 

Singapore Researchers Have Developed The World`s First Booze Made From Tofu

If you’re looking to get a new kick from your weekend tipple, how about something boozy made from tofu?

 

What to drink with Ramen #noodleday

Having started out as everyday fare in Japan, ramen has become a cult food around the globe. Even prisoners has caught onto the ramen craze.

 
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UK`s first sake brewery to open in East Cambridgeshire

A ground breaking ceremony like no other has been held at the construction site of the UK’s first sake brewery in East Cambridgeshire.

 

Why the Japanese serve sake in tiny cups and why you should use a wine glass

New Yorker Timothy Sullivan had an epiphany a decade ago when he tried his first sake. It’s led him to spend the last decade as an evangelist for the Japanese drink made from fermented rice, running his own website, UrbanSake.com and becoming a “Sake Samurai”.